About This Project

This collage is the creation of the logo for my self-branding for, Lachance Design Studio. I wanted my logo to be elegant, pretty to look at and this be readable in every size. My colour palette is purple and green. The purple was always a colour that I have resonated with and choosing a complementary colour, the green, create a good contrast. Also, the green is a play on word with my last name, Lachance, with a four leave clover, which is green, it add some human touch to it and a little bit witty. The favicon, is the stylized L, which is very brand able and easy to remember, and people will know and recognize my brand pretty easily.